Some people don’t go to blogs to see people talking eloquently and with correct diction and grammar. That’s perfectly fine and reasonable considering some subjects, especially personal ones, aren’t meant to be so scholarly and precise. If you are in fact talking about a topic that requires information and facts, however, you should try to sound as intelligent and knowledgeable as possible. If you aren’t used to this and aren’t good at playing the part of a scholar then you should learn to fake it until you make it as much as possible.
Don’t Be Formal But Don’t Be That Casual
There’s a thick line between talking to your superiors and professors and talking to your friends and family. The first thing you should do is find the middle of that line and walk straight down it. The goal is to seem informational without being haughty and above everyone. Talking too casually can shoot down your credibility. Talking like a scientist can make you seem dull and drab. Don’t be afraid to get a little personal or funny at times, though. It’s important to still seem like a person. Just remember that the information comes before the comedy routine.
Use Correct Grammar And Punctuation
Being in tune with your sixth grade English class is going to be the best route to take when it comes to your informative blog. Remember all those rules about commas and when things should be capitalized. Know what a sentence fragment is. Know what a run on sentence is and how to fix it. Take out a mental red pen and go over your blogs before you post them.
While your content may be the same regardless of your period placement and knowledge of semicolons, the more you show off the fact that you care and put in some effort to your writing skills then the better off you are.
Don’t Be Afraid Of A Thesaurus
If you think your vocabulary is a little rusty and base level, don’t feel bad that you might need a bit of help in the language department. Replace basic words like ‘good’ and ‘bad’ with higher level words to drive your point home and show off your vernacular chops.
It’s important to not go overboard. Pepper your blog post with big words and don’t dump out the whole shaker. Replacing every word you think is too short or basic makes you look pretentious and it becomes obvious what you’re doing after a while. Less is more.
Stick With Things You Know
If you’re unaware of a topic then do your research. This applies to blog posts or topics that, for whatever reason, you are being forced to write about. Sometimes you just can’t help it and need to talk about things you’re clueless about.
In the case that you’re just making a personal blog, stick to topics that either you know a lot about or that apply to you. No one is forcing you to discuss things you’re ignorant of so don’t. You’ll be amazed at how smart you can sound when you’re discussing something you love.